December 11th, 2025 | Munich

What drives growth and innovation in Consumer Goods today? Join us for an exclusive in-person CG User Group at the Salesforce Office in Munich, hosted by Peak & Peak. Connect with industry leaders and Salesforce experts to explore how technology, data, AI and People are reshaping the Consumer Goods landscape. This isn’t about product updates — it’s about real collaboration. Together, we’ll exchange practical insights, discuss transformation journeys, and uncover new ways to drive efficiency and growth — from Trade Promotion Management to Perfect Store Execution and AI.

10:00–17:00 CET

Industry Outlook Emerging trends and digital strategies shaping Consumer Goods in 2026 and beyond.

Client Perspectives Hear directly from peers across the CG ecosystem about their learnings and successes — what worked, what didn’t, and what’s next on their innovation journey.

Expert Sessions Interactive deep dives into Salesforce Consumer Goods Cloud, Trade Promotion Management, and data-driven field execution.

Peer Exchange & Networking Open discussions with industry experts and peers on what’s next for commercial excellence.

Leaders and experts in Sales, Commercial Excellence, Trade Promotion, and Field Execution seeking to: